Google Shopping
Tailored to showcase your products effectively on Google’s powerful shopping platform. By leveraging our expertise, your products can gain enhanced visibility, attract more qualified leads, and drive significant growth in your Ecommerce business.
- Product Feed Creation and Optimization
- Google Merchant Center Integration
- Shopping Campaign Setup and Management
- Product Listing Ads (PLAs) Creation
- Keyword Research and Optimization
- Performance Monitoring and Reporting
Lead Digital
How our paid search marketing service can help grow your revenue

Combining search engine marketing with conversion rate optimization (CRO)
The secret to a successful SEM campaign is much more than just making your website appear on Google. Other SEM agencies in Singapore would just set your ads to appear on Google, and leave it there. These campaigns are not performing up to its optimal level.
The secret to achieving optimal SEM results lies in the ability to get as many people as possible to call/contact you after they click on your ad and land on your website. For example, your current SEM ads are getting 2% conversion rate on your landing page. That means out of 100 people that visit your page, 2 people contact you.
Real certified Google Ads professionals
Get a team of certified Google Adwords / SEM specialists who have a minimum of 2 years experience managing various SEM campaigns locally. We help you create the perfect combination of strategy and implementation to ensure we achieve your goals.

what you get
What is included in our Google Shopping service?
Google Shopping service aims to showcase your products effectively on Google’s powerful shopping platform, driving more qualified traffic and conversions for your Ecommerce business.
and Optimization
and Optimization
and Optimization
Product Feed Creation and Optimization
Our expert team creates a comprehensive product feed that includes essential details about your products, such as titles, descriptions, prices, and availability. We optimize the feed to ensure accurate and up-to-date information for better visibility on Google Shopping.
Google Merchant Center Integration
We seamlessly integrate your product feed with the Google Merchant Center, ensuring your products meet the platform’s guidelines and are eligible to appear on Google Shopping. This integration streamlines the process of managing and updating your product data.
Strategic Shopping Campaign Setup
We design and set up strategic Google Shopping campaigns tailored to your business objectives. Our team identifies target audiences, optimizes bidding strategies, and configures campaign settings to drive optimal results and maximize return on investment (ROI).
and Optimization
Performance Monitoring and Optimization
Continuous monitoring is vital to the success of Google Shopping campaigns. We track key performance metrics, such as click-through rates (CTRs), conversion rates, and return on ad spend (ROAS). Based on data insights, we make data-driven optimizations to enhance campaign performance and drive better results.
Creating Success
What makes our Google Shopping services so effective?
Strategic Campaign Optimization
Our Google Shopping service focuses on creating and optimizing strategic campaigns tailored to your business goals. We conduct thorough research and analysis to identify the most relevant keywords, target audiences, and bidding strategies. By continuously optimizing the campaigns based on performance data, we ensure maximum visibility and conversions for your products.
Comprehensive Product Feed Management
We pay special attention to the creation and management of your product feed. Our team optimizes product data, including titles, descriptions, images, and prices, to meet Google's requirements and ensure accurate representation. A well-optimized product feed enhances your products' chances of appearing in relevant search results, attracting potential customers.
Data-Driven Decision Making
We closely monitor the performance of your Google Shopping campaigns, tracking key metrics like click-through rates (CTRs), conversion rates, and return on ad spend (ROAS). Our team utilizes these insights to make informed decisions, continuously refining strategies for optimal performance and achieving the best possible results.
“Lead Digital PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing

The proof is in the numbers
Why paid search Ads can bring in the numbers
38%
of growth rate in brand awareness for businesses that start doing Search Ads
100%
of total clicks on search results page are Search Ads, serving as proof that a dependence on SEO alone limits your potential for more traffic and leads.
82%
of clicks on Search Ads are more likely to buy, making for better leads
FAQ
FAQs about paid search management
With our expertise, your products can reach a wider audience and achieve significant growth in the competitive online marketplace.
Google Shopping is a powerful platform that allows businesses to showcase their products directly in Google search results. By displaying visually appealing ads with product images, prices, and other key details, Google Shopping enhances product visibility and attracts qualified leads, leading to increased website traffic and higher chances of conversions.
We employ a strategic approach to optimize your Google Shopping campaigns. Our team conducts thorough keyword research, implements bidding strategies, and designs compelling Product Listing Ads (PLAs). By continually monitoring campaign performance and making data-driven adjustments, we ensure your products gain maximum visibility to the right target audience.
Absolutely! Our Google Shopping service includes comprehensive product feed management. We create a well-optimized product feed that contains accurate and up-to-date information about your products. Our team handles feed integration with the Google Merchant Center, ensuring your product data complies with Google’s guidelines for seamless display on Google Shopping.
We track and measure the performance of your Google Shopping campaigns using various key metrics, such as click-through rates (CTRs), conversion rates, and return on ad spend (ROAS). Our detailed reporting and data analysis provide valuable insights into campaign performance, allowing us to make informed decisions and continuously optimize your campaigns for maximum success.